As a developer of mission critical, large-scale web applications and services, do you worry about supporting large numbers of users with lightning fast response times, scaling to terabytes of data, designing multi-tenant services, as well as the cost of building these applications? If you answered yes, come to this session and learn how Microsoft SQL Server 2008 and other data platform services will help you architect and develop your applications to be high throughput, low latency, and highly available-and yet provide predictability of performance and total cost. We describe proven data architectures, design patterns and practices being used by our highest scale customers who service millions of users every day. We also share our next release plans that will help you understand our roadmap on how we will continue to address the needs of the most demanding large-scale applications.